{"id":11462,"date":"2024-12-17T16:00:04","date_gmt":"2024-12-17T13:00:04","guid":{"rendered":"https:\/\/mld-index.info\/?p=11462"},"modified":"2024-12-17T10:48:34","modified_gmt":"2024-12-17T07:48:34","slug":"sursa-de-inspiratie-romaneasca-pentru-piata-media-din-moldova","status":"publish","type":"post","link":"https:\/\/mld-index.info\/ro\/stiri\/sursa-de-inspiratie-romaneasca-pentru-piata-media-din-moldova\/","title":{"rendered":"Surs\u0103 de inspira\u021bie rom\u00e2neasc\u0103 pentru pia\u021ba media din Moldova"},"content":{"rendered":"<p>17.12.2024<\/p>\n<p>Crearea unei noi companii de marketing a devenit posibil\u0103 dup\u0103 ce agen\u021bia rom\u00e2n\u0103 de PR Kooperativa 2.0, \u00eenfiin\u021bat\u0103 \u00een 2012, a achizi\u021bionat un pachet de ac\u021biuni \u00een compania moldoveneasc\u0103 Just Digital, aflat\u0103 \u00een dificultate financiar\u0103.<\/p>\n<p>Dac\u0103 \u00een 2022 v\u00e2nz\u0103rile agen\u021biei de marketing \u0219i comunicare \u201eJust Digital\u201d s-au ridicat la peste 1 milion de lei, iar profitul a fost de circa 86 de mii de lei, atunci compania a \u00eencheiat anul urm\u0103tor cu pierderi de aproape jum\u0103tate de milion. Just Digital are \u00een prezent o echip\u0103 de 35 de angaja\u021bi, iar portofoliul agen\u021biei de opt ani de experien\u021b\u0103 include managementul re\u021belelor sociale, strategii de marketing \u0219i comunicare, produc\u021bie video, design, branding \u0219i dezvoltare de site-uri web.<\/p>\n<p>Dup\u0103 achizi\u021bionarea ac\u021biunii Just Digital de c\u0103tre colegii rom\u00e2ni de la Kooperativa 2.0, noua companie se va numi Kooperativa 2.0 Moldova.<\/p>\n<p>\u201eLansarea Kooperativa 2.0 \u00een Moldova este un vis devenit realitate care se afl\u0103 de ceva vreme pe lista noastr\u0103 de obiective. Datorit\u0103 acestui parteneriat, integrarea noastr\u0103 \u00een industria moldoveneasc\u0103 a devenit mai u\u0219oar\u0103 \u0219i suntem convin\u0219i c\u0103 acest mix rom\u00e2no-moldovenesc va consolida leg\u0103turile creative dintre cele dou\u0103 \u021b\u0103ri \u0219i va oferi brandurilor locale oportunit\u0103\u021bi de extindere pe pie\u021bele interna\u021bionale\u201d, a declarat CEO Kooperativa 2.0. Robert- Nicolae Feraru.<\/p>\n<p>Obiectivele noii structuri sunt de a atinge o cot\u0103 de 20% din pia\u021ba media local\u0103 p\u00e2n\u0103 \u00een 2030, de a avea un impact regional \u0219i de a extinde portofoliul de clien\u021bi interna\u021bionali.<\/p>\n<p>\u201eNoua direc\u021bie de afaceri asociat\u0103 cu Kooperativa 2.0 s-a n\u0103scut din dorin\u021ba de a se dezvolta la nivel interna\u021bional \u0219i de a aduce valoare suplimentar\u0103 pie\u021bei locale de marketing \u0219i comunica\u021bii. Pentru noi, acest parteneriat reprezint\u0103 o oportunitate de a beneficia de imaginea puternic\u0103 \u0219i experien\u021ba acumulat\u0103 de acest brand pe pia\u021ba din Rom\u00e2nia. \u201eKooperativa 2.0 aduce un know-how consolidat \u00een domeniul digitaliz\u0103rii \u0219i al comunica\u021biilor strategice, fiind o surs\u0103 de inspira\u021bie pentru pia\u021ba noastr\u0103 local\u0103\u201d, spune Fondatorul Just Digital \u0219i CEO Kooperativa 2.0 Moldova Mircea \u021a\u00eera.<\/p>\n<p>S\u0103 reamintim c\u0103, conform Biroului Na\u0163ional de Statistic\u0103, \u00een Moldova sunt \u00eenregistrate circa 1.600 de \u00eentreprinderi cu capital rom\u00e2nesc, volumul total al investi\u0163iilor \u00een economia moldoveneasc\u0103 este de circa 6 miliarde 740 milioane lei.<\/p>\n<p>Anterior, am mai relatat despre posibila apari\u021bie \u00een Moldova a unei subsidiare a Bursei de Valori Bucure\u0219ti &#8211; Bursa de Valori Chi\u0219in\u0103u \u0219i despre inten\u021bia conducerii celui mai mare retailer online din Rom\u00e2nia, eMAG, de a deschide o afacere. in tara noastra.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>17.12.2024 Crearea unei noi companii de marketing a devenit posibil\u0103 dup\u0103 ce agen\u021bia rom\u00e2n\u0103 de PR Kooperativa 2.0, \u00eenfiin\u021bat\u0103 \u00een 2012, a achizi\u021bionat un pachet de ac\u021biuni \u00een compania moldoveneasc\u0103 Just Digital, aflat\u0103 \u00een dificultate financiar\u0103. Dac\u0103 \u00een 2022 v\u00e2nz\u0103rile agen\u021biei de marketing \u0219i comunicare \u201eJust Digital\u201d s-au ridicat la peste 1 milion de lei, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11458,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103,99],"tags":[],"class_list":{"0":"post-11462","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-economie-si-finante","8":"category-stiri"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Surs\u0103 de inspira\u021bie rom\u00e2neasc\u0103 pentru pia\u021ba media din Moldova - MLD-Index<\/title>\n<meta name=\"description\" content=\"Agen\u021bia de comunicare din Rom\u00e2nia \u201eKooperativa 2.0\u201d intr\u0103 pe pia\u021ba moldoveneasc\u0103. 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